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	<pubDate>Thu, 11 Feb 2010 20:23:58 +0000</pubDate>
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		<title>Why Marketers Should Care about a Google Phone</title>
		<link>http://www.sharpe-partners.com/2009/12/why-marketers-should-care-about-a-google-phone/</link>
		<comments>http://www.sharpe-partners.com/2009/12/why-marketers-should-care-about-a-google-phone/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 20:58:42 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[iphone]]></category>

		<category><![CDATA[Mobile]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=2341</guid>
		<description><![CDATA[Suppose someone came to you in December 2006 and advised you to start thinking about a mobile brand strategy, and fast. The reason: a computer company was about to unveil something that would take marketing over wireless devices to a whole different level.]]></description>
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		<title>Sage Advice: Surpassing Recession Expectations</title>
		<link>http://www.sharpe-partners.com/2009/07/sage-advice-surpassing-recession-expectations/</link>
		<comments>http://www.sharpe-partners.com/2009/07/sage-advice-surpassing-recession-expectations/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 21:22:50 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Multichannel]]></category>

		<category><![CDATA[online advertising]]></category>

		<category><![CDATA[Retail]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=2182</guid>
		<description><![CDATA[Marketing expert Kathy Sharpe provides helpful hints to retailers looking to boost their influence in the upcoming holiday season.]]></description>
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		<title>Logging In: Unlocking the Word Hoard</title>
		<link>http://www.sharpe-partners.com/2009/05/logging-in-unlocking-the-word-hoard/</link>
		<comments>http://www.sharpe-partners.com/2009/05/logging-in-unlocking-the-word-hoard/#comments</comments>
		<pubDate>Thu, 28 May 2009 15:15:51 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[facebook]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[search]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=2145</guid>
		<description><![CDATA[Wait until BT gets a hold of the writing renaissance]]></description>
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		<title>Ten Reasons To Feel Good About Yahoo</title>
		<link>http://www.sharpe-partners.com/2009/05/ten-reasons-to-feel-good-about-yahoo/</link>
		<comments>http://www.sharpe-partners.com/2009/05/ten-reasons-to-feel-good-about-yahoo/#comments</comments>
		<pubDate>Thu, 28 May 2009 15:08:37 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=2143</guid>
		<description><![CDATA[Yahoo is planning another round of layoffs, hardly a unique occurrence in today's economy. In Yahoo's case, this is the third round in the last year, and would under any other circumstances sound loud alarm bells about the company's overall health. ]]></description>
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		<title>3 brands using consumer benefit the right way</title>
		<link>http://www.sharpe-partners.com/2009/03/3-brands-using-consumer-benefit-the-right-way/</link>
		<comments>http://www.sharpe-partners.com/2009/03/3-brands-using-consumer-benefit-the-right-way/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 16:57:02 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Brand development]]></category>

		<category><![CDATA[Brand strategy]]></category>

		<category><![CDATA[Kathy Sharpe]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=1620</guid>
		<description><![CDATA[ In hard times, "hope" as a consumer benefit can be a powerful marketing tool, transcending customer relationships and making a powerful brand impression at just the right time in our economic history.]]></description>
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		<title>Articles</title>
		<link>http://www.sharpe-partners.com/2009/02/articles/</link>
		<comments>http://www.sharpe-partners.com/2009/02/articles/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 15:03:49 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=983</guid>
		<description><![CDATA[
]]></description>
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		<title>Women helping the pour</title>
		<link>http://www.sharpe-partners.com/2008/08/women-helping-the-pour/</link>
		<comments>http://www.sharpe-partners.com/2008/08/women-helping-the-pour/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 20:24:49 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Kathy Sharpe]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=208</guid>
		<description><![CDATA[Silk has a problem that most brands would kill for: a 70 percent share of soy-milk drinkers. Makes you wonder why it would bother with a major new marketing push. But with more Americans switching to healthier eating, Silk no doubt has its eyes on a bigger prize: Those who aren't yet soy drinkers. ]]></description>
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		<title>Are Widgets the New Black?</title>
		<link>http://www.sharpe-partners.com/2007/12/are-widgets-the-new-black/</link>
		<comments>http://www.sharpe-partners.com/2007/12/are-widgets-the-new-black/#comments</comments>
		<pubDate>Wed, 05 Dec 2007 14:47:06 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Kathy Sharpe]]></category>

		<category><![CDATA[Sharpe Partners]]></category>

		<category><![CDATA[widgets]]></category>

		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=203</guid>
		<description><![CDATA[The very word "widget" sounds diminutive and non-intrusive. It hardly sounds descriptive of something capable of disruption, let alone portending a significant shift in the Internet landscape. But widgets are and they do. ]]></description>
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		<title>Make Imperfect Metrics Work for You</title>
		<link>http://www.sharpe-partners.com/2007/06/make-imperfect-metrics-work-for-you/</link>
		<comments>http://www.sharpe-partners.com/2007/06/make-imperfect-metrics-work-for-you/#comments</comments>
		<pubDate>Wed, 20 Jun 2007 17:09:11 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Kathy Sharpe]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=200</guid>
		<description><![CDATA[Sharpe Partners' CEO, Kathy Sharpe, outlines five ways to successfully measure results.
]]></description>
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		<title>A Question of Fit</title>
		<link>http://www.sharpe-partners.com/2007/06/a-question-of-fit/</link>
		<comments>http://www.sharpe-partners.com/2007/06/a-question-of-fit/#comments</comments>
		<pubDate>Wed, 20 Jun 2007 16:31:31 +0000</pubDate>
		<dc:creator>admspin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<category><![CDATA[e-commerce]]></category>

		<category><![CDATA[Retail]]></category>

		<guid isPermaLink="false">http://www.sharpe-partners.com/?p=197</guid>
		<description><![CDATA[Human beings come in a chaotic and unpredictable number of shapes that are constantly shifting. Software can now be programmed to take millions of numbers and turn them into the required shape. This chaos of human forms is of course programmable, and the programs' output can be utilized to build clothes.]]></description>
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