Sharpe Partners: Interactive Agency NY

One thing we know for sure is Twitter's profit margin: zero.  »Read More

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Dave, how can you be so dumb?  »Read More

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Kathy Sharpe said "Advertisers who choose his show are used to controversy ... His female audience is pretty cynical ..."  »Read More

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Snack giant Frito-Lay Thursday will unveil plans to ramp up from two to three the number of consumer-created Doritos commercials it will air in the Super Bowl. It also will raise the potential booty for its latest Crash the Super Bowl contest from last year's $1 million to $5 million.  »Read More

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The complexity of the deal means it won't hit the market for a while, so we'll continue to look at Yahoo and Microsoft basically as we do today  »Read More

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Advertising executives in the search market give the Microsoft-Yahoo deal mixed reviews. While some give a thumbs-up to the news, others doubt it will provide the two with enough search power to constitute a formidable threat to the No. 1 engine, Google.  »Read More

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Multiply, a social networking site headquarted in Boca Raton, adds advanced photo features and desktop-like navigation to become the leading family-friendly social media service.  »Read More

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Despite the decline in online display advertising—down 6.4% in 2008, according to Nielsen Media Research—some industry observers are predicting that banner ads are the next big thing in Internet marketing.  »Read More

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Yahoo Inc.'s (YHOO) new rich media search ads could give the struggling Internet giant a much-needed boost in its bruising battle with rival Google Inc. (GOOG), advertising industry executives said.  »Read More

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